Bronson Page

PROFILE

I’m a skilled creative director and creative project manager. I’m a winning team builder who strives to be the boss I’ve always wanted to have, known for an open, engaging and encouraging leadership style. I’m a fixer who knows how to examine a layout, a process, an organization, and make it better.

I love consumer products, entertainment, animation, photography, games, food, and cars. I’ve earned my 16 years of success with thoughtful, innovative solutions and measurable results.  Creative problem solving is my thing and I have a proven ability to work through challenges to meet and exceed goals and expectations.

I’m a skilled writer, masterful communicator, and energetic presenter, comfortable with improvisation and fast thinking, and I thrive in complex, fast-paced environments.

EXPERTISE

  • Advertising

  • Communication and Presentation

  • Creative Writing

  • Cross-Functional Collaboration

  • Digital Media

  • Entertainment

  • Process Design and Streamlining

  • Product & Packaging Design

  • Project Management

  • Story and Messaging

  • Team Building and Talent Cultivation

BP_Smashbox_040315.jpg

EXECUTIVE DIRECTOR,
CREATIVE OPERATIONS

Smashbox Cosmetics 2014 - 2018

Team Leadership | Project Management | Process Implementation & Streamlining

 
  • Grew and led an incredible Creative Operations team, including: in-house packaging design, print production, visual merchandising, studio production, and digital asset management, raising the level of service to internal and external customers.

  • Implemented Project Management processes & systems: Employed cross-functional partnerships and my strong understanding of the creative services to inform and build processes. Took the brand from an email-based, 8-user project request silo to a streamlined, 150-user, global project request and tracking system (in Smartsheet). The results were increased speed, accuracy, and accountability for creative projects, and valuable workload and efficiency data.

  • Consolidated, catalogued, and controlled brand-wide assets: Studied and polled internal teams for how to make asset search intuitive and fast, setting the course for metadata, filing standards and naming conventions. The result was a central Digital Asset Management system (in Globaledit) that I implemented to empower our teams around the world to find what they needed, and put it into play to drive sales.

  • Paved the way for creativity, managed a multi-million dollar production, headcount, and equipment budget. Improved service and quality – at a savings – by building a full-time, in-house retouching team. Balanced project assignments for design and print production teams, and strategized with them on execution and process. We increased partnership and communication between Marketing and Creative, and the result was better, faster creative executions, cleared roadblocks, and expedited approvals. 1,700 projects in FY17; 2,000 in FY18

SBX_Stories_Hero_Holiday2017_Model02_1440x612_Animated_wCopyNoCTA.gif
Boxpark, Shoreditch, UK - We needed a catchy, Instagrammable graphic for the front. I delivered.

Boxpark, Shoreditch, UK - We needed a catchy, Instagrammable graphic for the front. I delivered.

Online & In-Store Merchandising

Online & In-Store Merchandising

MANAGER, GLOBAL CREATIVE SERVICES
- ANIMATION & KIDS

Warner Bros. 2008 - 2014

creative direction & collaboration | Project Management

 
  • Delivered solid Creative Direction and reliable Project Management for Animation & Kids: Product and 360 campaigns. 85 successful launches per year, with 98% of them on time, four years running

  • Collaborated effectively with internal and external teams and executive stakeholders, working with writers, editors, and producers to create exciting video assets for various platforms, garnering millions of consumer impressions

  • Built strong partnerships with third parties like DC, WB Animation, Peyo, Dreamworks, producers, and talent, aiding collaboration and fast, accurate edits and approvals

  • Delivered exciting product and 360 campaign creative for leading Warner Bros. and partner franchises:

    • DC Universe Original Animated Features, including: All-Star Superman, Batman: Gotham Knight, Batman: Batman: The Dark Knight Returns Part 1, Batman: The Dark Knight Returns Part 2, Batman: Under the Red Hood, Batman: Year One, Green Lantern: Emerald Knights, Green Lantern: First Flight, JLA Adventures: Trapped in Time, Justice League: Crisis on Two Earths, Justice League: Doom, Justice League: The Flashpoint Paradox, Justice League: War, Son of Batman, Superman/Batman Apocalypse, Superman/Batman Public Enemies, Superman vs. The Elite, Superman: Unbound, Superman/Shazam!, Wonder Woman

    • Cherished DC franchises, including: Batman, Superman, Green Lantern, Justice League, Wonder Woman, Teen Titans series, The Batman series, Young Justice Invasion: Destiny Calling, Batman The Brave and The Bold series, Young Justice series, Batman Beyond series, Batman: Mystery of the Batwoman, Superman: Brainiac Attacks

    • Classic Warner Bros. animation and fan favorites, including: Looney Tunes, Scooby-Doo!, The Flintstones, The Smurfs, Steven Spielberg’s Animaniacs, Pinky & The Brain, Freakazoid!, and Tiny Toons, Cartoon Network Hall of Fame

MANAGER, CREATIVE SERVICES
- TV

Warner Bros. 2005 - 2008

creative direction & collaboration | Project Management

 
Chips S1 KA.jpg
  • Creative Direction and Project Management of TV product, including: One Tree Hill, The Closer, The George Lopez Show, The New Adventures of Lois and Clark, Cheyenne, CHiPs, Lifetime Movies: Lies My Mother Told Me, Widow on The Hill, Mom at 16, Too Young To Be A Dad, Murder in The Hamptons, NHL, SEC, MLB

  • Created franchise distinction and greater brand equity by establishing and applying identity systems, typography, photography, color, and other design elements

  • Delivered projects on time working with creative agencies on the development of product, packaging, menus, B2B collateral, and in-store visuals, increasing sales and raising brand awareness

MANAGER, CREATIVE SERVICES
- CONSUMER PRODUCTS

MGM 2003-2005

CREATIVE DIRECTION & COLLABORATION | PROJECT MANAGEMENT

 
  • Creative Direction and Project Management for Consumer Products and theme park attraction creative, including The Pink Panther, Rocky, 007, and other franchises, providing assets for the best product and greater retail presence

  • Established standards for brand consistency, ensuring better product from licensees, and produced the Pink Panther 40th Anniversary style guide with Shag, for consumer products

nirve-pink-panther-40th-anniversary.jpg
Pink Panther 40th Anniversary Style Guide

Pink Panther 40th Anniversary Style Guide

Video Business Logo.jpg

MANAGER, CREATIVE SERVICES

Video Business Magazine 2001-2003

Responsible for administrative and sales support to win business and create partnerships

  • Designed, and produced collateral & sales materials, for pitches, special sections and tip-ins, and tracked competitors’ advertising data to inform sales and strategy

  • Managed trade show presence at two annual national events, raising awareness and getting reader feedback


ASSISTANT TO THE PUBLISHER

Video Business Magazine 2000-2001